CBS' 'Cupid' misses its target

By Greg Braxton

July 11, 2003 12 AM PT

“Cupid,” CBS’ unscripted dating series from acerbic “American Idol” judge Simon Cowell, scored fair but far from spectacular ratings in its premiere Wednesday.

More than 7.6 million viewers tuned in to the series, in which an advertising agency copywriter is looking for “the perfect mate.” The premiere far outdistanced ABC’s unscripted dating show, “The Dating Experiment,” which was watched by 3.6 million viewers.

CBS will repeat the “Cupid” premiere Tuesday.

Greg Braxton

Television

Greg Braxton

A lifelong Los Angeles resident, Greg Braxton has written for the Los Angeles Times for more than three decades. He currently is a staff writer covering television for the Calendar section, and has also written extensively about trends and cultural issues in the entertainment field.

CBS’ ‘Cupid’ misses its target

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