SVP, Head of Strategy
Quantasy + Associates
Melanie Williams has dedicated her career to helping brands and businesses better understand and serve today’s consumers. As the SVP, Head of Strategy for Quantasy + Associates, she leads a team of cultural strategists who focus on uncovering the unique perspectives, experiences, and needs of diverse and often-overlooked communities. With the social justice movement, Williams developed immersive presentations and videos that not only brought real voices from the Black community to life, but also educated senior-leadership at multiple large organizations to the true complexity of systemic inequity.