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Study says air fares will drop in 2015. Not everyone agrees

A passenger checks in luggage at the Southwest Airlines counter at Love Field in Dallas. A study by Expedia predicts that air fares to the most popular destinations will drop in 2015.
(LM Otero / AP)
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Thanks to lower fuel prices and the continued growth of low-cost airlines, 2015 may be a good year for air travelers.

Air fares for popular destinations such as Las Vegas, New York, San Diego and Fort Lauderdale are expected to drop by up to 11% this year, according to a study by the travel company Expedia Inc.

“Overall, slight increases in demand and larger increases in supply, combined with declining fuel prices, should lead to lower prices in North America and Europe in 2015,” according to the report released last week.

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Expedia also cited the growth of low-cost carriers such as Frontier and Spirit Airlines, which may spur competitive price slashing among the major network carriers.

But before you rush to book a flight, be warned that not everyone agrees with Expedia’s forecast.

American Express released a report in November, predicting that air fares in North America would rise in 2015 between 1% and 6%, depending on the length of the flight and the seat category.

Then there’s Rick Seaney, chief executive for the fare monitoring site, Farecompare.com. He predicts that fares for domestic flights will remain mostly unchanged in 2015 because airlines face very little pressure to cut prices.

Seaney noted that demand remains steady and competition has declined because of mergers over the past few years that put control of about 80% of domestic traffic in the hands of four airlines —United, American, Delta and Southwest.

“All of those factors are in the airlines’ favor so there is no reason for things to change,” he said.

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Expedia also added a caveat to its positive outlook: The forecast could be derailed by “unforeseen circumstances” such as political unrest, terrorism and the spread of an epidemic.

To read more about travel, tourism and the airline industry, follow me on Twitter at @hugomartin.

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