Hotel room iPads used often but rarely stolen
Among the high-tech amenities that many pricey hotels have been adding in the last two years is the in-room iPad.
In many hotels, the tablet is loaded with software that lets guests tap the screen to order room service, call for a taxi or request a bill to check out. The Hotel Bel-Air in Los Angeles and the Four Seasons Los Angeles in Beverly Hills both offer in-room iPads.
A new study by the company that makes the software for iPads at 53 hotels across the country found that 82% of guests who had access to the tablets used them an average 11 times per stay.
Of the hotel guests who used the hotel iPads, 41% ordered in-room food, 21% requested a wake-up call and 7% called for a housekeeper, according to the study by Orlando-based Intelity.
“In-room tablets have quickly become the new mark of luxury service in hotels,” said Chief Executive David Adelson.
Despite the popularity of iPads, hotels don’t seem to have a problem with guests taking home the in-room tablet. Some hotels attach the iPads by a cable to furniture in the room. Others warn guests when they check in that if their iPad goes missing, the hotel will tack a fee of up to $800 on their bill.
In the last two years, Intelity said it has received only two reports of damaged iPads and no reports of missing iPads.
Follow Hugo Martin on Twitter at @hugomartin
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