SPORTS ON WEEKEND TV : Raiders-Oilers Season Opener

The National Football League will begin its 72nd regular season Sunday, highlighting a busy sports weekend that will include college football, baseball, U.S. Open tennis, the IAAF World Track & Field championships and hockey’s Canada Cup.

* Pro Football: The Raiders, who ended last season with a 51-3 loss to the Buffalo Bills in the AFC Championship Game, will open the new season at Houston against the Oilers Sunday at 1 p.m. on Channels 4 and 36. The day’s NFL action will begin at 10 a.m. with the Green Bay Packers playing host to the Philadelphia Eagles on KCBS Channel 2 and the Dallas Cowboys facing the Cleveland Browns on KFMB Channel 8 in San Diego. The 1 p.m. games will match the San Diego Chargers and the Pittsburgh Steelers (KNSD Channel 39 in San Diego) and the Minnesota Vikings and the Chicago Bears (KFMB Channel 8). The Detroit Lions and the Washington Redskins will play at 5 p.m. on TNT.

* Baseball: Viewers outside a 35-mile radius of Dodger Stadium who receive WGN can watch today’s and Sunday’s Dodgers-Chicago Cubs games at 7 p.m. and 1 p.m. respectively. The Atlanta Braves will try to maintain their lead in the NL West when they take on the Philadelphia Phillies today at 4 p.m. on TBS. The Angels will continue to play out the season with the Milwaukee Brewers providing the opposition today at 5 p.m. and Sunday at 11:30 a.m. on KTLA Channel 5. ESPN’s Sunday-night game will match the Pittsburgh Pirates and the San Diego Padres at San Diego.

* College Football: There are five telecasts today available to Southland viewers, but only one will involve a team ranked in the Associated Press Top 25: No. 3 Miami (Fla.) at Arkansas, 9:30 a.m., Channels 7, 3, 10 and 42.

* Tennis: Early round action will continue in the U.S. Open at 11 a.m. today on Channels 2 and 8 and at 4:30 p.m. on USA. CBS’ NFL double-header gives USA exclusivity on Sunday, with telecasts beginning at 9 a.m. and 4:30 p.m.

* Other Sports: NBC (Channels 4, 36 and 39) will conclude its coverage of the IAAF World Track & Field Championships today at 11 a.m. and Sunday at 10 a.m. SportsChannel and Prime Ticket will air three Canada Cup hockey games: SportsChannel will carry live the Soviet Union vs. Czechoslovakia at noon, and Canada vs. Finland at 5 p.m. Prime Ticket will air a tape of today’s U.S.-Sweden game on Sunday at 1 p.m.