Video View

This chart tracks video sales-rotating weekly among an overall view of the market and profiles of individual segments. Sales data include mass merchandisers and retailers but not most discount outlets.

Theatrical: 78%

Sports: 1%

Children’s: 13%

Exercise: 3%

Television: 3%

Other: 2%

Exercise Video Vendors

Year-to-date share of the exercise video sales market through Aug. 10 and current top-selling videos:

Company: Warner Home Video*

Share: 22.77%

Current best-selling video: Kathy Smith Functionally Fit: Peak Fat Burning

*

Company: PPI Entertainment

Share: 22.09

Current best-selling video: Denise Austin Hit the Spot Gold: Fat Burning Blast

*

Company: BMG Video

Share: 12.74

Current best-selling video: The Firm: Firm Aerobics

*

Company: Anchor Bay

Share: 10.60

Current best-selling video: Tai Chi for Health

*

Company: PolyGram Home Video

Share: 7.69

Current best-selling video: Dance Step Reebok

*

Company: Goodtimes Home Video

Share: 4.47

Current best-selling video: Cindy Crawford: Shape Your Body Workout

*

Company: Sony/ Sony Wonder

Share: 3.59

Current best-selling video: The Grind Workout: Hip Hop Aerobics

*

Company: Live Home Entertainment

Share: 2.92

Current best-selling video: Paula Abdul’s Get Up and Dance

*

Company: Healing Arts

Share: 2.70

Current best-selling video: Yoga: Practice for Beginners

*

Company: Fox

Share: 1.93

Current best-selling video: Claudia Schiffer: Perfectly Fit Abs

Market Leaders Aug. 4-10

Top video vendors, in percentage of sales in all categories:

Disney: 27.39%

Warner Home Video: 19.37%

Paramount Home Video: 8.42%

Fox: 7.79%

Universal Home Video: 7.03%

Columbia TriStar Home Video: 5.87%

* Includes MGM, HBO, Turner, New Line and Warner Vision

Source: VideoScan