Race Promoters Hope Beer Brews More Interest
Promoters of the Pacific Shoreline Marathon in Huntington Beach want to offer runners a beer after the race as a way to attract more participants, sponsors and dollars to the annual event.
And despite the Police Department’s objections, they’ll get their chance on a trial basis at the next race Jan. 27.
The City Council recently approved a beer garden for runners on several conditions, including a limit of two beers per runner and only within the exposition area at Pier Plaza after the race.
“We just wanted to add something celebratory for the runners,” said Herb Massinger, president of the firm that runs the event.
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