Katy Perry Super Bowl halftime show may draw female fans, Stubhub says

Are female fans eager to hear Katy Perry roar at the Super Bowl?

That could be the case, if data from online ticket seller Stubhub is any indication.

Fifty-six percent of tickets for Perry concerts in 2014 were bought by females, the EBay-owned ticketing company said on Wednesday. TV viewership of her scheduled halftime performance could skew similarly, as the Seattle Seahawks take on the New England Patriots on Feb 1.

Stubhub also said Seahawks fans are more interested in Perry than Patriots fans are, noting that people in Seattle bought more Katy Perry concert tickets last year than people in New England did.

However, neither teams’ hometown ranked in the top five regions for Perry ticket sales. Her top three cities were Dallas, Atlanta and Super Bowl host city Phoenix.

Stubhub’s data also included some past Super Bowl performers. Beyonce, who performed at the Super Bowl in 2013, was Stubhub’s top female artist in 2014, followed by Fleetwood Mac (who have never played a halftime show) and then Perry.

Based on the website’s sales per concert, Bruno Mars, last year’s halftime act, was more popular than Perry in 2014. Beyonce topped them both.

In terms of TV viewership, Perry will have to put up some big numbers to top either Mars or Beyonce.

Last year’s 14-minute performance by Mars, who was joined by the Red Hot Chili Peppers, drew a record 115.3 million viewers. Beyonce brought in 110.8 million the year before.

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