Taylor Swift will headline Super Saturday Night concert on Super Bowl weekend in Houston
Taylor Swift has a big date lined up for Super Bowl weekend: She’ll be headlining a concert in Houston the night before the big game in February as part of a new, multiple-year deal with AT&T.
The “Bad Blood” singer will definitely top the bill at the 12th annual DirecTV Super Saturday Night concert on Feb. 4, 2017, AT&T announced Tuesday. Details about “multiple” planned ventures involving TSwift and her new corporate bestie will be forthcoming, the company said Tuesday.
“This is gonna be fun,” Swift tweeted.
While John Stankey, CEO of AT&T Entertainment Group, said his team was “excited to get event tickets into the hands of Taylor’s fans,” those who aren’t lucky enough to score aaccess to the concert will be able to check out the action — parts of it, at least — via AT&T’s DirecTV and U-verse “at a later date.”
Tickets will be available through promotions and campaigns, the company said. It’ll be held in a made-for-Taylor 64,000-square-foot venue in Houston.
Previous Super Saturday Night headliners include Katy Perry in 2012; Justin Timberlake, who used the 2013 gig as his return to performing after a four-year hiatus; and Jay-Z in 2014, with a surprise appearance by Beyonce. Kanye West topped the bill in 2015, and last year the Red Hot Chili Peppers rocked out in New Orleans the night before the game.
Lady Gaga will star in the official Super Bowl LI halftime show, which is not affiliated with the Swift concert. What the halftime show is affiliated with is sponsor Pepsi Zero Sugar — while Taylor has a deal with Coca-Cola.
Follow Christie D’Zurilla on Twitter @theCDZ.
Inside the business of entertainment
The Wide Shot brings you news, analysis and insights on everything from streaming wars to production — and what it all means for the future.
You may occasionally receive promotional content from the Los Angeles Times.