Make it, and they will come.
That could well be the motto for Cheryl Saban's new West Hollywood design boutique, the Shop on Nemo, where just about every item — from the hefty vases to the delicately scented potpourri mixes — are personally handmade by her.
Saban, a noted philanthropist, psychologist and author, has also been an avid crafter for much of her life. She turned that love into a business a few years ago, selling online and through Etsy. Her 2-month-old boutique, now open to the public after being an appointment-only and trade venue, is the culmination of years of enthusiastic crafting. "My mother taught me to sew, one grandmother to knit, another to crochet," Saban said. "I may not have been classically trained in any of this, but I've always been inspired by design. I can immediately tell if something doesn't look right."
Five years ago, Saban began learning how to blow glass, venturing to a glass-making facility in El Segundo. She started making pieces — tumblers, bowls, peace doves — for custom orders, turning out up to 100 pieces for weddings or engagement parties.
Glass remains a focal point of her collection; tumblers are in swirls of vivid colors, bowls feature mottled motifs, and drinking glasses have the added interest of a coil of contrasting color on the outside. The boutique is also filled with handmade gifts and home decor items such as soaps, scented candles, necklaces — and the 14 books Saban has written on parenting, child-rearing and self-worth.
Prices range from $36 bracelets to $1,500 for a knitted tapestry made by Saban alongside her daughter.