The Rams, who are scheduled to play in London against the New York Giants on Oct. 23, will play international games in each of the next three seasons, Rams owner Stan Kroenke said Friday.
Kroenke made his comments while appearing as part of an “Evolution of Ownership” panel at the MIT Sloan Sports Analytics Conference in Boston.
The Rams are scheduled to play home games at the Coliseum before moving into a new Inglewood stadium in 2019.
“Over the next three years while we’re building the stadium, we will be in London or we will be in one of those international games,” he said. “It’s good for us because we’re in the Coliseum.
“And, frankly, it builds the Rams’ brand. I mean the Rams are, they’re noteworthy over there because of Arsenal and that all plays. Arsenal will come back and they’re playing and training in Southern California this summer for the first time. So that’s all good. That will raise the profile of the Rams and Arsenal in North America.”