YouTube and SiriusXM satellite radio are teaming up for their first joint venture, “The YouTube 15,” a new show premiering July 11 that will highlight the 15 top trending and emerging new songs each week on YouTube.
The chosen songs will air Fridays at 6 p.m. on SiriusXM’s Hits 1 channel and repeat throughout the weekend, and also can be heard on the satellite service’s radio app on smartphones and other devices, as well as be streamed at siriusxm.com.
Videos for each week’s "YouTube15" songs will be featured on video playlists on SiriusXM’s YouTube channel.
The show will be hosted by YouTube content creator Jenna Marbles, whose YouTube channel has more than 13 million subscribers.
“YouTube is fundamentally about connecting fans with their favorite creators and artists, any time on any device you’re using,” Vivien Lewit, YouTube director of music partnerships, said in a statement. “That’s why we’re working on 'The YouTube 15' with our friends at SiriusXM, who share our goal of supporting great new music from today’s well-known artists and emerging stars."
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