A consumer’s guide to the best and worst of sports media and merchandise. Ground rules: If it can be read, played, heard, observed, worn, viewed, dialed or downloaded, it’s in play here.

What: “All Star Feast” Cookbook

Price: $19.99 (Global Liaisons Inc.)

Hmmm. Some of these recipes, purportedly straight from the kitchens of famed athletes and sports broadcasters, arouse a quick suspicion or two.

A rice dish by Jerry Rice?

“Play-by-Play En-burgers” by Dick Enberg?

“Baby Back, Back, Back Ribs” by Chris Berman?

What, no red-hot, rip-snortin’ bowl of Chili Davis . . . with a side of designated fritters?

More than a few of these 130-plus “favorite recipes of the stars” sound a little too cute, but give editor Wendy Diamond the benefit of the doubt. Her previous celebrity cookbook, “A Musical Feast,” raised more than $300,000 for the homeless and proceeds from “All Star Feast” are to be donated to charity as well.

If these recipes are the real deal--and, yes, on Page 93, Evander Holyfield offers his “Real Deal Collard Greens”--credit Joe Montana for getting into the spirit with his “Super Bowl Spinach Ricotta Ravioli with Oven-Dried Tomatoes and Balsamic Reduction” . . . and tell Alexi Lalas to try harder than “Bouncin’ Jugglin’ Jello” next time.

At least Bob Costas is honest enough to admit, “I have never cooked a meal in my life,” hence his “favorite recipe” is the following:

“Identify your town’s favorite pizzeria. Call to order delivery of savory thick crust pie with extra cheese. Wait 20-30 minutes. Answer doorbell. Pay tab with generous tip. Pour beverage. Consume and enjoy!”