FIRST LOOK AT CONFERENCE CHAMPIONSHIPS : THE NFC

Green Bay Packers at San Francisco 49ers

* Time: Sunday, 1 p.m.

* TV: Channel 11.

* Radio: KNX (1070).

* Records: Packers 14-3, 49ers 14-3.

* The Line: Pick ‘em.

* Packers by the numbers (with NFL ranking):

Offense--350.9 (4th)

Passing--231.6 (3rd)

Rushing--119.3 (11th)

Defense--301.7 (7th)

vs. Pass--184.4 (8th)

vs. Rush--117.3 (20th)

* 49ers by the numbers (with NFL ranking):

Offense--319.5 (12th)

Passing--196.4 (17th)

Rushing--123.8 (8th)

Defense--250.8 (1st)

vs. Pass--165.4 (2nd)

vs. Rush--85.4 (2nd)

* Storyline: The Packers have defeated the 49ers in the playoffs the last two years. On Jan. 6, 1996, the Packers upset the defending Super Bowl champion 49ers at San Francisco, 27-17. The tone of the game was set on the 49ers’ first offensive play, a screen pass to fullback Adam Walker. Linebacker Wayne Simmons drilled Walker, who fumbled, and the ball was returned for a touchdown by Craig Newsome. On Jan. 4, 1997, the Packers romped to a 35-14 victory, thanks in part to two punts returned for touchdowns by Desmond Howard.

* Packers on the road in playoffs: Green Bay is 5-8 on the road in NFL postseason history, 2-3 in the ‘90s.

* 49ers at home in playoffs: San Francisco is 17-8 at home in NFL postseason history, but has never beaten the Packers in the playoffs.

* They said it: 49er Dana Stubblefield: “We played them in ’95 in the playoffs and they beat us here. Then, the next year we played them in a Monday night game and they beat us in overtime. Then, we meet them in the playoffs again last year and they beat us again. It sounds familiar, you know? It’s a boomerang, a familiar song around here. We know what has to get done and what we have to do to win this game.”

* How they got here: San Francisco, the top-seeded team in the conference, reached the NFC championship game for the fifth time in the ‘90s by beating Minnesota, 38-22, in a divisional playoff Saturday. The Packers, trying for back-to-back Super Bowl titles, beat Tampa Bay, 21-7, at Lambeau Field.

PACKERS’ SEASON

(14-3)

Chicago: W 38-24

at Philadelphia: L 10-9

Miami: W 23-18

Minnesota: W 38-32

at Detroit: L 26-15

Tampa Bay: W 21-16

at Chicago: W 24-23

at New England: W 28-10

Detroit: W 20-10

St. Louis: W 17-7

at Indianapolis: L 41-38

Dallas: W 45-17

at Minnesota: W 27-11

at Tampa Bay: W 17-6

at Carolina: W 31-10

Buffalo: W 31-21

Postseason

Tampa Bay: W 21-7

49ERS’ SEASON

(14-3)

at Tampa Bay: L 13-6

at St. Louis: W 15-12

New Orleans: W 33-7

Atlanta : W 34-7

at Carolina: W 34-21

St. Louis: W 30-10

at Atlanta: W 35-28

at New Orleans: W 23-0

Dallas: W 17-10

at Philadelphia: W 24-12

Carolina: W 27-19

San Diego: W 17-10

at Kansas City: L 44-9

Minnesota: W 28-17

Denver: W 34-17

at Seattle: L 38-9

Postseason

Minnesota: W 38-22