Twitter may have lost a handful of top executives Monday, but it gained a chief marketing officer on Tuesday with the hiring of Leslie Berland, a former vice president of global advertising, marketing and digital partnerships at American Express.
Twitter’s chief executive, Jack Dorsey, announced the hire, and Berland confirmed her appointment — on Twitter, of course.
The company did not previously have a CMO.
News of Berland’s hiring comes only a day after four Twitter executives left the company.
In addition, Jason Toff, general manager of the Twitter-owned social media app Vine, said he was leaving for Google to work on virtual reality.
Twitter has now lost eight of 13 executives who presented at the company’s analyst day last year.
Twitter’s stock fell again in morning trading, down 47 cents, or 2.76%, to $16.55.
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