NBC gives '30 Rock' end date, sets 'Do No Harm' for Thursday nights

Where there's a "Rock," there's likely to be a hard place nearby. NBC has moved its struggling news program "Rock Center with Brian Williams" to make way for new midseason drama "Do No Harm" -- and has given "30 Rock" an end date too.

"Do No Harm," about a neurosurgeon with a dangerous alter ego (think Jekyll and Hyde), will take up the 10 p.m. Thursday slot -- a tough time period for the network--beginning Jan. 31.  Its premiere will follow the hourlong series finale of "30 Rock."

“Jan. 31 will be a special night as one classic series will mark its finale with a great hourlong sendoff episode while a promising new drama will make its debut on Thursdays,” said NBC Entertainment chairman Robert Greenblatt in a statement. “‘30 Rock’ is acclaimed as a legendary comedy and we will see a truly memorable and fitting last episode. In ‘Do No Harm,’ viewers will have a unique new dramatic storyline with an exciting new star in Steven Pasquale that takes them into dark and uncharted territory.”

As a result of the new Thursday placeholder, Brian Williams and his ties are on the move. Starting Feb. 8, news program "Rock Center with Brian Williams" will now air Fridays at 10 p.m., following a moved-up "Dateline." “Grimm,” which airs Fridays at 9 p.m., will return to the schedule on March 8.

The newsmagazine has had its time slot changed a handful of times in its short run.  It left its Monday spot earlier this year and moved to Wednesdays to make room for "Smash" -- switching time periods a couple of times in the process.


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