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Report: Robert Pattinson new face of Dior men’s fragrance

Robert Pattinson has reportedly signed a three-year deal to represent a men's fragrance for the house of Dior.
(Patrick T. Fallon / Getty Images)
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Robert Pattinson may catch a whiff of supplemental income: The actor has reportedly signed on as the new face of men’s fragrances from Dior.

The terms of the alleged deal would fetch Pattinson around $12 million over three years and multiple ad campaigns.

“Rob likes the brand,” a source told E! Online, who broke the news on Monday. A rep for Pattinson and U.S. public relations for Dior did not return requests for confirmation at press time.

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This would be the first significant endorsement for Rob, as he’s focused primarily on developing his film resume in between installments of his star-making franchise “The Twilight Saga.”

While his wry sensibilities might suggest he’d be out of place in a campaign with such high-fashion DNA, take a closer look: Pattinson’s always been adventurous with his look.

There’s the bold plum-colored suit he rocked for the “Eclipse” premiere in 2010 and the powder-blue number he donned promoting “Cosmopolis” after his initial split with Stewart in July (both were by Gucci). Not to mention the always-difficult print shirt he got praise for during a recent press trip to Australia.

The side job will also give him something else in common with his seemingly on-again girlfriend Kristen Stewart -- the actress and ‘Twlight” female lead is the face of Balenciaga’s Florabotanica.

Word of advice from the Ministry, Rob: don’t go too abstract, lest you make the same blunder Brad Pitt did with his recent Chanel No. 5 ad spot. Criticism was, well, inevitable.

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Follow Matt Donnelly on Twitter and Google+. Follow the Ministry of Gossip on Twitter @LATcelebs and on Facebook facebook.com/ministryofgossip.

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