LeBron James’ multimedia platform sent a letter to the University of Alabama on Monday expressing concerns over similarities between a video by the Crimson Tide football program and a series released by the NBA superstar’s “Uninterrupted” network.
Although the letter contains such words as “copyright,” “trademark rights” and “valuable intellectual property,” it also encourages a conversation with Alabama about the matter before "rushing into legal proceedings."
ESPN obtained a copy of the letter and was the first to report about it.
James’ series, called “The Shop,” shows the Cleveland Cavaliers star and others conversing about a variety of topics while getting their hair cut in a barbershop. The first installment came out during the 2017 NBA finals. Since then, a second has been released and a third has been filmed.
Last week, Alabama football premiered the first episode of a series it calls “Shop Talk,” which features coach Nick Saban talking with former Crimson Tide star Julio Jones and other players while getting their hair cut in a barbershop. Weekly installments appear to be planned.
The letter reads, in part:
"Your continued exploitation of 'Shop Talk' infringes 'Uninterrupted's' copyright, trademark rights and other valuable intellectual property rights in 'The Shop' and significantly damages 'Uninterrupted's' commercial prospects for 'The Shop.'"