NBC’s new schedule for the 2017-18 season will attempt to re-create the mystique of its vaunted “Must See TV” Thursday night lineups.
In the schedule announced Sunday, the network is moving its breakout hit drama “This Is Us,” to 9 p.m. Thursday, and will use the "Must See TV" tagline to promote its new night. The night will also have a revival of a past “Must See” favorite, “Will & Grace,” which returns to NBC for a 12-episode run with its original cast. It will air at 8 p.m.
NBC Entertainment Chairman Robert Greenblatt said he believes that “This Is Us,” a show that received critical kudos as well as strong ratings, gives the network permission to dust off the "Must See TV" label.